social media Archives | Brass Ring Web Design

It’s Not Just You. Linkedin Has Gotten Really Weird.

Edward A. Sanchez, Brass Ring Web Design — Wed, 27 Sep 2023 20:29:32 +0000

With 950 million members as of July, LinkedIn is poised to soon have a billion users, joining a rarefied three-comma club with the likes of Facebook, Instagram, and TikTok. Started in 2003 as little more than an online repository for résumés, the Microsoft-owned behemoth has recently transformed. Not only are there more users to post, but they're posting much more often. The number of LinkedIn posts grew 41% from 2021 to 2023. But it's the content of the posts that's shifted the most,.. (Read on...)

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How To Use Social Media To Help Your Business. Hint: It’s More Than Posting Cute Pictures.

guest-author — Sun, 16 Jul 2023 21:23:51 +0000

One of the keys to small-business marketing is building name and brand awareness. Everyone talks about social media today, but it is more than posting pictures and snappy quotes. Social media marketing is all about gaining a voice in a very crowded communication space no matter what your business, industry or market segment. The key rule of thumb is to use your content to convert searchers, readers and fans into buyers by driving them to your website where they can take your call-to-action. (CTA)

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5 Tips For Effective PPC Bidding On A Budget

guest-author — Fri, 30 Jun 2023 17:01:00 +0000

PPC advertising can be a game-changing tool for small businesses looking to kickstart sales or increase brand awareness. Unfortunately, it’s also extremely easy to overspend if you aren’t careful.

When your budget is tight, it’s crucial that you set yourself up for success when creating a PPC account.

Just a couple of bad months of PPC spending can be the difference between growing or shutting your doors forever.

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Finding the Perfect Audience for Your Business on Social Media

guest-author — Mon, 31 Oct 2022 05:27:00 +0000

Both Facebook and YouTube boast well over 2 billion global users each, with TikTok and Instagram both having over a billion each. This variety of social media platforms has completely evolved our online interactions. The only issue is knowing how to go about building an audience on the various social media platforms. Here's an excellent guide to the importance of social media and how businesses can build their audience.

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Why Startups Need To Build A Social Media Marketing Strategy

guest-author — Thu, 13 Oct 2022 22:16:00 +0000

In today’s ever-changing business environment, connection is critical to the growth of a company. As a result, social media has become an essential component of any digital marketing strategy By Jay Rathod – Read this article in its entirety HERE on Inc42’s website A recent poll found that 75% of businesses believe that using social […]

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Hootsuite Announce Staggering Price Increase Of Up To 1000%

guest-author — Fri, 27 Aug 2021 00:19:58 +0000

Hootsuite has shocked their longest-serving customers with the kind of price increase that makes Martin Shrekli look benevolent. We look at what is driving the staggering 10x price increase for long-serving customers and the alternative tools available to social media managers and agencies

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7 Ways to Boost Your Small-Business Marketing

guest-author — Mon, 09 Apr 2018 21:20:37 +0000

These marketing strategies can help small businesses gain new customers and increase repeat business. Image credit: Shutterstock Kimberly de Silva Marketing is important to every business’ survival, whether it’s for the local business up the street or the mega-corporation that spreads across all continents. Unfortunately, for the former, marketing is often put on the back burner, […]

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Small Biz Owners Almost Always Fail With Their Marketing Because of These 3 Things

guest-author — Mon, 25 Sep 2017 19:40:28 +0000

Today I want to talk to you about some ways small business owners almost always fail when it comes to their marketing because they don’t do three specific things. By Brad Swezey First, they don’t have a systematic plan in place to get new business. Second, they don’t have a systematic plan in place to […]

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10 Things Your Small Business Can Learn About Marketing from Apple (INFOGRAPHIC)

guest-author — Thu, 14 Sep 2017 22:01:04 +0000

Building a universally loved brand without engaging in price wars against competitors is not easy. But one brand that has achieved this seemingly impossible feat is Apple (NASDAQ:AAPL). Behind Apple’s phenomenal success lies its strong product portfolio and design standards. But the company’s unparalleled marketing strategy has also played a crucial role in ensuring it […]

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Brass Ring Newsletter: September 2017

Edward A. Sanchez, Brass Ring Web Design — Thu, 14 Sep 2017 07:17:35 +0000

TOPICS IN THIS ISSUE: How Healthy Is Your Website? 27 Amazing Online Marketing Tactics for Small Businesses With Low Budgets, by Neil Patel How to Create a Social Media Marketing Content Plan in 7 Steps Copywriting: Text Structure Featured Small Business: TaxRelief.Info Download as .pdf

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27 Amazing Online Marketing Tactics for Small Businesses With Low Budgets, by Neil Patel

guest-author — Wed, 06 Sep 2017 20:22:29 +0000

I love small businesses. As a small business, there are many opportunities for growth with a smart marketing strategy. But you’ve probably noticed a problem. Most of the marketing tactics out there are expensive! A simple Facebook or Google ad campaign can cost tens of thousands of dollars. So how can a small business use […]

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How to Create a Social Media Marketing Content Plan in 7 Steps

guest-author — Sat, 29 Apr 2017 01:54:04 +0000

Want to connect more with your target audience? Wondering how to deliver relevant social media content consistently? Planning your social media content delivery keeps your marketing on-message, making it more likely that you’ll reach your business goals. In this article, you’ll discover how to create a social media marketing content plan for your business. By […]

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