New Chrome Browser Extension Enables One-Click Plugin and Theme Testing with WordPress Playground
WordPress Playground, an experimental project that uses WebAssembly (WASM) to run WordPress in the browser, makes it possible for users to quickly test plugins and themes without having to set up a lo ...
WordPress 6.3: A More Intuitive Way Of Working On Your Site
This week, WordPress 6.3 was released! And this is definitely an update you want to check out. It comes with a renewed site editor, lots of new design options, and improvements in terms of performance ...
WordPress.org Adds New Page to Explain Blocks
What are blocks? WordPress has added a new resource to its website at wordpress.org/blocks that attempts to explain blocks visually with simple language. The landing page is aimed at those who are new ...
No Logo? No Problem! AI Offers The Answer
Online visitors are pretty savvy and will judge your whole business by what they see in the first 3 seconds, and right now, you have to ask yourself the question: "are my visitors responding well to m ...
Thrive And Survive: PR Tactics For Small Businesses In A Challenging Economic Climate
Within our global economy, small businesses play a significant role in driving innovation and embodying the entrepreneurial mindset. They are often at the forefront of introducing new products, ideas ...
How to Generate Qualified Leads for a Small Business: 3 Easy Tips
According to a 2021 HubSpot State of Marketing survey, 50% of small business owners say generating qualified leads is their primary digital marketing goal. But generating leads is a top challenge for ...
SEO: “How to Yoast Your Post”
Do you want your articles to be as well optimized as possible? Do you aim for that number 1 position in the search results? And do you madly chase traffic and clicks? It’s not easy to achieve all thes ...
My Addicting Step-by-Step Process To Get Tons Of Glowing Testimonials From Your Freelance Clients
We all know that testimonials are an important part of marketing. Humans are social animals and social proof is a powerful signal that can turn a prospect from a skeptic to an enthusiastic buyer. The ...
12 Reasons Why Twitter’s Rebrand To “X” Is A Mistake
It’s a mistake because rebranding is always a mistake. Even if your brand is called Wanker or the Certified Union of National Transcribers, you keep your original name. The only reason you ever rebran ...
6 Ways Small Business Owners Can Get Their Employees to Use AI
One of the most pivotal innovations that artificial intelligence offers small businesses is the ability to change the rules of engagement — a more level playing field. And its adoption in this size ca ...
WordPress Contributors Demand Transparency and Objective Guidelines for Listings on Recommended Hosting Page
WordPress’ Recommended Hosting page is a hotly contested piece of online real estate, and has recently come into focus again following the removal of SiteGround from the listings. When the change was ...
OpenAI, Google, others pledge to watermark AI content for safety, White House says
AI companies including OpenAI, Alphabet (GOOGL.O) and Meta Platforms (META.O) have made voluntary commitments to the White House to implement measures such as watermarking AI-generated content to help ...
Google Is Testing An AI Tool That Can Write News Articles
Google is testing a tool that uses AI to write news stories and has started pitching it to publications, according to a new report from The New York Times. The tech giant has pitched the AI tool to Th ...
Content Marketing In 2023: The Ultimate Guide
Content marketing is a strategy that utilizes a wide variety of channels, including social media, websites, videos, infographics, podcasts and blogs, to attract potential customers. By creating, publi ...
How To Use Social Media To Help Your Business. Hint: It’s More Than Posting Cute Pictures.
One of the keys to small-business marketing is building name and brand awareness. Everyone talks about social media today, but it is more than posting pictures and snappy quotes. Social media marketin ...
How Can Small Local Service Businesses Use AI To Improve Their Digital Marketing?
When many of us hear how AI will change the world – particularly digital marketing – our thoughts (and occasionally fears) drift towards how big organizations will use machines to do the work of legio ...
What is a Target Market and How to Pick One
When marketing a business, the key to success lies in the ability to target the right group or groups of people accurately. Knowing your target market is essential for any company that wants to create ...
Gutenberg 16.1 Introduces Pattern Creation and Library, Adds Distraction Free Mode to Site Editor
Gutenberg 16.1 was released this week, debuting of the Pattern Library, which coincides with reusable blocks getting renamed to synced patterns. Users can now create and manage their own patterns that ...
The Small Business Owner’s Guide To Business Storytelling
The best storytellers immediately draw the audience into the story, capture their attention and set the tone for a unique experience that the audience will remember, whilst focusing on these five key ...
Video Marketing In The Age Of Constant Content: How To Make An Impact
With TikTok accounts, Instagram Reels and beyond, the age of video content is now. How often do you see a video ad pop up on your social media while browsing your preferred platforms? You might not ev ...
Finding the Perfect Audience for Your Business on Social Media
Both Facebook and YouTube boast well over 2 billion global users each, with TikTok and Instagram both having over a billion each. This variety of social media platforms has completely evolved our onli ...
What Is The Purpose Of Content Marketing?
As founder and CEO of a full-service digital marketing agency, I’ve seen firsthand how successful content marketing can be for businesses. I’ve also seen how so many companies get it wrong. So, what i ...
SEO Tutorial For Beginners; How To Do SEO In 2022
If you are a beginner in SEO (search engine optimisation), or a website manager or designer wanting to learn about the basics of SEO (search engine optimisation), you are in the right place. This SEO ...
Seven Ways To Maximize Effective Communication In Small Businesses
The business industry knows that effective communication can bring powerful benefits, including mitigating conflict and improving employee engagement. ...there are communications techniques companies ...
12 Tips for Creating the Best Email Subject Lines (with Examples)
Email subject lines are arguably the most important component of your emails. After all, the subject line is what subscribers see in their inbox, and is what determines if they even open your email or ...
Small Business Website Design Best Practices & Examples
Small business websites must have an eye-catching design and compelling copy to make a positive first impression on visitors. Small business owners may not have the budget, skills or resources to make ...
Meetup: Brass Ring CEO Takes Over As Organizer for WordPress Web Help Group
WordPress Web Help is a 900 member San Diego-based Meetup.com group that offers a "a friendly and easy way for folks to get help with their WordPress website where we can share questions and answers, ...
SEO Tutorial For Beginners in 2020
What is SEO in 2020? Search Engine Optimisation (SEO) in 2020 is a technical, analytical and creative process to improve the visibility of a website in search engines. The primary function of SEO is t ...
Google Warns Chrome Will Block Some Content After New Updates
Just days after Google’s plans to introduce controversial DNS over HTTPS (DoH) to Chrome hit the headlines, comes news of another HTTPS change that is set to hit the hundreds of millions using the wor ...
What is Copywriting?
Are you intimidated by copywriting? If your answer is yes, welcome to how 99% of marketers feel. If your answer is no, are you some kind of wizard? Copywriting is the reason why people buy something.
